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Zaha Hadid Architects

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Generali Tower

  • Milan, Italy
  • 2004 – 2018
  • CityLife Consortium
  • Under Construction
  • GFA 147,429m2
  • 170 meter 44 storeys
  • office tower, 66,785sqm
  • 2-storey retail space + 3-storey multiplex cinema
  • 39,760sqm
  • parking, storage and
  • plantrooms, 40,884sqm

The high-rise as a building typology has traditionally been treated as a static, fixed strategy; the tower is reduced to a technocratic, engineering ‘solution’ governed by specific economic factors. Architects, in this role, have been left with the spire, exterior shell or, perhaps more significantly, the lobby interior.

The project is located at the intersection of several important urban axes. The dynamism of the surrounding urban fabric was the subject of our formal investigations and inspired the geometry of the tower, podium and the residential buildings.

The housing complex includes seven linear buildings and develops in two areas of the estate separated by a wide public pedestrian boulevard which visually and physically connects to the Citylife Park and the fore coming Hadid Tower.

The sinuous profile of the rooflines, repeated over the entire complex, increasing in height from the five-floors building on Piazza Giulio Cesare, to the tallest, a 14 storey building, unify the seven buildings’ skyline and become a “fifth elevation” of the complex.

The layout of the buildings determinates de facto a courtyard typology from which the duality of the relationship between the buildings and the surrounding urban fabric came. The facade facing out, where the living rooms are, have large windows.

The tower is conceived as a stack of equivalent, economically efficient  floords slabs that incrementally twist about a vertical axis. This incremental twisting is algorithmically controlled so that each floor does not have the same angle, but has a fractional, relational angle to the floors above and below, further developing the dynamism of the tower.




Zaha Hadid with Patrik Schumacher

Project Director

Gianluca Racana

Design Team

H. Goswin Rothenthal, Carles S. Martinez, Gianluca Barone, Giuseppe Morando, Letizia Simoni, Arianna Russo, Annarita Papeschi, Fulvio Wirz, Marco Amoroso, Mario Mattia, Roberto Vangeli, Luciano Letteriello, Marco Guardincerri, Marina Martinez, Alvin Triestanto
Subharthi Guha, Massimo Napoleoni, Massimiliano Piccinini, Kyle Dunnington, Luis Miguel Samanez, Santiago F. Achury, Martha Read, Peter McCarthy, Line Rahbek, Matteo Pierotti, Raquel Ordas, Alexandra Fisher, Sara Criscenti, Mattia Santi, Shahd Abdelmoneim, Cristina Capanna, Alessandra Catello, Agata Banaszek

Site Supervision Team

Andrea Balducci Casté
Pierandrea Angius
Vincenzo Barilari
Stefano Paiocchi

Competition Team

Simon Kim, Yael Brosilovski, Adriano De Gioannis, Graham Modlen, Karim Muallem, Daniel Li, Yang Jingwen, Tiago Correia, Ana Cajiao, Daniel Baerlecken, Judith Reitz




Redesco (DD – Construction, podium and tower)
Holzner & Bertagnolli + Cap Engineering (basement)


Max Fordham Partnership, Manens – Tifs

Lift Strategy

Jappsen Ingenieure




Systematica, Sudio Corda, Alpina




Building Counsulting